海倫.格莉.布朗

海倫.格莉.布朗

海倫·格莉·布朗,出生於1922年2月18日在綠色森林,阿肯色州,Helen Gurley女性是德州學院的一個學生(1939 - 41;現在德克薩斯女子大學)和業務伍德伯里大學(1942)。1948年,她成為了一個廣告公司文案的富特,錐和貝爾丁。她寫的能力明亮,逮捕散文使她迅速進步在這一領域,她已經獲得了兩三個弗朗西斯福爾摩斯廣告文案獎當她轉移到凱尼恩& ruth機構文案和客戶經理在1958年。

基本信息

introduction

海倫.格莉.布朗海倫.格莉.布朗
Born on February 18, 1922, in Green Forest, Arkansas,Helen Gurleywas a student at Texas State College for Women (1939-41; now Texas Women's University) and at Woodbury Business College (1942). In 1948 she became a copywriter for the advertising firm of Foote, Cone & Belding. Her ability to write bright, arresting prose enabled her to progress rapidly in that field; and she had already won two of her three Frances Holmes Advertising Copywriters awards when she transferred to the Kenyon & Eckhardt agency as copywriter and account executivein 1958.

experience

In 1959 Gurley marriedDavid Brown, a motion-picture producer. She left advertising in 1962 when her first book, Sex and the Single Girl, became an immediate best-seller. Her advice to young single women on such topics as career, fashion, love, and entertainment emphasized the positive benefits of unmarried life and provoked some criticism by recognizing that sex was a part of that life. Sex and the Office (1964) dealt with similar issues. For a time Brown also conducted a syndicated newspaper advice column entitled "Woman Alone."
In 1965 Brown was named editor in chief of the venerable but foundering Cosmopolitan magazine. Drawing on ideas she and her husband had developed earlier for an unrealized magazine project, she quickly remade Cosmopolitan into a splashy, upbeat magazine aimed at the young women, single or married, who had formed the audience for Sex and the Single Girl. Cosmopolitan became more daring graphically--a movement that culminated in a highly publicized nude male centerfold spread in 1972--and a trendsetter in youthful lifestyle. Circulation and advertising revenues shot upward as the new format proved extremely popular with its intended audience. The publication continued to outsell competing women's magazines throughout Brown's tenure as editor in chief, which ended in 1996. In that year she resigned her post, but she remained with Cosmopolitan as editor in chief of its international editions.
Brown's other books include Helen Gurley Brown's Outrageous Opinions (1966), Helen Gurley Brown's Single Girl's Cookbook (1969), Sex and the New Single Girl (1970), Having It All (1982), and The Late Show: A Semiwild but Practical Survival Plan for Women over 50 (1993). She established the Helen Gurley Brown Research Professorship at Northwestern University, Evanston, Illinois, and she was inducted into the Publisher's Hall of Fame in 1988.

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