圖書信息
出版社: 中國人民大學出版社; 第1版 (2011年7月1日)
叢書名: 新視界大學英語·高職高專精品系列,海南省“十二五”規劃特色重點教材
平裝: 101頁
正文語種: 英語
開本: 16
ISBN: 9787300139609, 7300139604
條形碼: 9787300139609
尺寸: 25.4 x 18 x 0.8 cm
重量: 200 g
內容簡介
《綜合英語閱讀教程(第1冊)(職業禮儀篇)》是海南省“十二五”規劃特色重點教材之一，共兩冊。本冊為職業禮儀篇，以涉外商務接待流程為主線，將商務活動中的禮儀知識和交際技能滲透到英語教學中，使學生在學習和掌握實用英語語言的同時，掌握中西方禮儀知識，做到知禮、懂禮、守禮、用禮，達到現代商務交際與國際接軌的目的，是一部選材實用、可讀性強、操作性高的高職英語教材。《綜合英語閱讀教程(第1冊)(職業禮儀篇)》共10個單元，包括禮儀認知、服飾禮儀、電話禮儀、待客禮儀、會議禮儀、交流禮儀、宴請禮儀、商務旅行禮儀、社交習俗、送客禮儀等十大話題，涉及日常商務活動中可能接觸到的禮儀規範，展示了禮儀的魅力。
目錄
Unit One The Importance of Etiquette
Text A The Importance of Etiquette
Text B Chinese Etiquette
Text C Etiquette in North America
Unit Two Business Dress Etiquette
Text A What Is Proper Business Dress?
Text B Dress Code in China
Text C Business Attire Etiquette in Great Britain
Unit Three Telephone Etiquette
TextA Business Phone Etiquette
Text B Telephone Manners (I)
Text C Telephone Manners (I)
Unit Four Reception Etiquette
TextA Meeting and Greeting Clients
Text B At a Business Reception
Text C Receiving Tourists
Unit Five Business Meeting Etiquette
TextA Business Meeting Etiquette
Text B Business Meeting Etiquette in China
Text C Business Meeting Etiquette in the United States
Unit Six Communication Etiquette
TextA Communicating Across Cultures
Text B Communication in Chinese Business Culture
Text C Getting along with Americans
Unit Seven Banquet Etiquette
TextA Banquet Etiquette in America
Text B Chinese Banquet Etiquette
Text C banquette Toast and Toasting Etiquette
Unit Eight Traveling Etiquette
Text A Airline Business Travel Etiquette in Western Countries
Text B Chinese Business Travel Etiquette
Text C Etiquette for Business Travel
Unit Nine Social Customs and Business Etiquette
Text A Social Customs and Business Etiquette in China
Text B Social Customs and Business Etiquette in Saudi Arabia
Text C Global Social Customs and Business Etiquette
Unit Ten Etiquette in Seeing Off the Guests
Text A Farewell Speeches in Western Countries.
Text B Saying Goodbye in China
Text C International Gift Giving Etiquette
