瑞銀普惠簡介
2001年，瑞士聯合銀行集團的最大動作是以120億美元的價格完成對美國著名的投資銀行普惠公司(Painewebber)的收購，並將其改組為瑞銀普惠(UBS Painewebber)。
普惠是一家老牌的投資銀行，在美國緊跟高盛、美林、摩根史坦利和jp摩根，是美國證券市場公認的一級交易商（主要以市政債券承銷，municipal bond underwriting），在資產管理和證券經紀等方面猶有盛名。瑞士聯合銀行集團的此舉無疑進一步擴展和鞏固了它在利潤豐厚的美國投資銀行領域的地位。由於對瑞士聯合銀行集團前景看好，收購訊息宣布的當天，普惠的股票就上漲了40%。當然，此次購併也給瑞士聯合銀行集團的管理層帶來一個重大的難題，就是怎樣有效地整合旗下的瑞銀華寶和瑞銀普惠兩大投資銀行，從而減少由於內部的矛盾和摩擦形成的內耗。
2005年6月，瑞銀集團正式發布公告，宣布了所有業務採用統一品牌的策略，其中包括瑞銀普惠和瑞銀華寶，都將劃歸單一的ubs品牌名下。原有的四大業務品牌：瑞銀華寶(ubs warburg)(投資銀行業務)、瑞銀普惠(ubs painewebber)(投資銀行業務)、瑞士銀行私人銀行(ubs private banking)(私人銀行和資產管理業務)、瑞銀環球資產管理(ubs global asset management)(國際業務)將重組為以瑞銀(ubs)命名的三大業務：瑞銀財富管理(ubs wealth management)、瑞銀環球資產管理(ubs global asset management)及瑞銀投資銀行(ubs investment bank)。瑞士聯合銀行集團在全球發起了題為“四個同一”的公司形象廣告。正式宣布放棄華寶和普惠兩大品牌。這一決定反映出該公司已決意打造能匹敵花旗集團(citigroup)和滙豐控股(hsbc)的全球金融服務品牌。
普惠公司歷史
Controlled by the Paine family, in the 1920s, Paine, Webber & Co. entered the investment banking business. After nearly fifty years at the head of the company, the successful and wealthy William A. Paine died just weeks before the Wall Street Crash of 1929. His son, F. Ward Paine became head of the firm and the difficult years during the Great Depression of the 1930s saw Paine Webber merge with a brokerage firm owned by Charles Cabot Jackson and Laurence Curtis, creating "Paine, Webber, Jackson & Curtis" on June 29, 1942. The combined operation had twenty-three offices and with their greater asset base were a significant force in the New England financial market.
The partnership eventually reverted to the Paine, Webber name and in 1955 the last member of the Paine family to run the company died. At the time, Paine Webber was the fourth largest brokerage firm in the United States. Because of the importance of Wall Street, in 1963 the Board of Directors made the decision to move corporate headquarters to New York City. In 1972, Paine Webber became a publicly traded company, its shares listed on the New York Stock Exchange. With profitable growth and capital raised from its IPO, the company was able to make significant acquisitions over the ensuing two decades, most notably that of "Mitchell Hutchins" in 1977 which provided them with a major equity research base, plus "Blyth, Eastman Dillon & Co." in 1979.
By 1980 Paine Webber had 161 branch offices in 42 states and six offices in Asia and Europe. 1995 saw a significant expansion with the acquisition of the brokerage firm,Kidder,Peabody & Co. With a significant nationwide presence, and operating as PaineWebber Group Inc., by late 2000 they were the fourth largest private client firm in the United States with 385 offices employing 8554 brokers.
