基本信息
·出版社:西安交通大學出版社
·頁碼:192 頁
·出版日期:2008年10月
·ISBN:7560529739/9787560529738
·條形碼:9787560529738
·版本:第1版
·裝幀:平裝
·開本:16
·正文語種:英語
·叢書名:新東方
·外文書名:Business Benchmark Upper Intermediate Student's Book
內容簡介
《劍橋標準商務英語教程》(中級:學生用書)是一套由劍橋資深英語教學專家編著的全新商務英語教程,有初、中、高三個級別,每個級別都包含學生用書(附聽力光碟及自學手冊)和教師用書各一冊,互為補充。本教程圍繞當前職場中常見的主題設定學習單元,兼顧商務英語知識的拓展與聽、說,讀、寫能力的提高,通過有針對性的指導和反覆練習幫助學生迅速提高商務環境中的英語實際運用能力。本教程各級別包含一套BEC考題及大量與BEC/BULATS難度相當的模擬練習,幫助學生熟悉考試的形式及要求,是備考BEC/BULATS考試的理想複習資料。
目錄
Unit 1 Staff development and training
Unit 2 Job descriptions andlobsatisfaction
Unit 3 Letters of enquiry and applications
Unit 4 Telephone skills
Grammar workshop 1 (Units1-4)
Unit 5 Promotional activities and branding
Unit 6 New product development
Unit 7 A stand at a trade fair
Unit 8 Establishing relationships and negotiating
Grammar workshop 2 (Units5-8)
Unit 9 Going it alone
Unit 10 Financing the start-up
Unit 11 Starting up in a new location
Unit 12 Presenting your business idea
Grammar workshop 3 (Unit9-12)
Unit 13 Business hotels and sales conferences
Unit 14 Business conferences
Unit 15 Reports
Unit 16 Business meetings
Grammar workshop 4 (Units13-16)
Unit 17 New technologies and change
Unit 18 Using the Internet 86-89
Unit 19 A staff survey
Unit 20 Offshoring and outsourcing
Grammar workshop 5 (Units17-20
Unit 21 Customer loyalty
Unit 22 Communication with customers
Unit 23 Corresponding with customers
Unit 24 A business seminar 112-115
Grammar workshop 6 (Units 21-14)
EXAM SKILLS AND EXAM PRACTICE
Answer Key
Transcripts