教授簡介
崔海濤賓夕法尼亞大學博士
長江商學院市場行銷學訪問助理教授
崔海濤博士現為長江商學院市場行銷學訪問助理教授及美國明尼蘇達大學卡爾森工商管理學院市場行銷與物流管理專業助理教授。在卡爾森工商管理學院執教博士，MBA及本科課程。畢業於美國賓夕法尼亞大學沃頓商學院，獲管理科學及套用經濟學的博士學位及運營和信息管理的碩士學位。此外還擁有清華大學國際MBA學位(清華與美國麻省理工學院斯隆管理學院合作項目)及清華大學工業工程和流體機械與流體工程雙學士學位。
主要研究領域
主要集中在競爭戰略，定價，渠道策略，市場行銷與運作管理互動研究，行為及實驗經濟學等。學術成就
在過去幾年中，崔海濤博士曾在國際一流期刊Marketing Science, Management Science及Marketing Letters發表論文。崔博士領導的研究項目多次獲得美國學術機構的資助及獎勵。其中包括3M Non-Tenured Faculty Award, 2007-2008, 2008-2009；Research Grant, Institute for Research in Marketing, Carlson School of Management, University of Minnesota, 2006；AMA-Sheth Doctoral Consortium Fellow, Texas A&M University, June 2004；INFORMS Marketing Science Doctoral Consortium Fellow, 2003,2004，等。主要學術成果
•Liu, Yunchuan and Tony Haitao cui (2009), "The Extension of Product Line in Distribution Channels," forthcoming, Marketing Science. Equal authorship.
•Cui, Tony Haitao, Jagmohan S. Raju, and Z. John Zhang (2008), "A Price Discrimination Model of Trade Promotions," Marketing Science, 27(5) 779-795.
•Cui, Tony Haitao, Jagmohan S. Raju, and Z. John Zhang (2007), "Fairness and Channel Coordination," Management Science, 53(8) 1303-1314.
•"Behavioral Research and Empirical Modeling of Marketing Channels: Implications for Both Fields and a Call for Future Research," with R. J. Meyer, J. Vosgerau, V. Singh, J. E. Urbany, M. I. Norton, B. T. Ratchford, A. Acquisti, D. R. Bell, and B. E. Kahn, forthcoming, Marketing Letters.
•Zhang, Z. John and Tony Haitao Cui (2006), "The Rise of Power Retailers in China and Manufacturers' Counter Strategies," PKU Business Review (in Chinese), 20 (4) pp. 96-99 (The leading practitioner journal explicitly aiming to become the Harvard Business Review in China)
•Ho, Teck H., Noah Lim, and Tony Haitao Cui (2009), "Is Inventory Centralization profitable? - An Experimental Investigation," being revised for second round review, Management Science. Equal authorship.
Goldfarb,Avi,Teck-HuaHo,WilfredAmaldoss,AlexanderBrown,YanChen,TonyHaitaoCui,AlbertoGalasso,TanjimHossain,MingHsu,NoahLim,MoXiao,andBotaoYang(2010),"BehavioralModelsofManagerialDecision-Making,"conditionalacceptanceatMarketingLetters.
Dong,Yan,YuliangYao,andTonyHaitaoCui(2011),"WhenAcquisitionSPOILSRetention:DirectSellingvs.DelegationunderCRM,"ManagementScience,forthcoming.Equalauthorship.
Ho,Teck-Hua,NoahLim,andTonyHaitaoCui(2010),"Reference-DependenceinMulti-LocationNewsvendorModels:AStructuralAnalysis,"ManagementScience,56(11)1891-1910.Equalauthorship.
Liu,YunchuanandTonyHaitaoCui(2010),"TheLengthofProductLineinDistributionChannels,"MarketingScience,29(3)474-482.Equalauthorship.
Meyer,RobertJ.,JoachimVosgerau,VishalSingh,JoelE.Urbany,MichaelI.Norton,TonyHaitaoCui,BrianT.Ratchford,AlessandroAcquisti,DavidR.Bell,BarbaraE.Kahn(2010),"BehavioralResearchandEmpiricalModelingofMarketingChannels:ImplicationsforBothFieldsandaCallforFutureResearch,"MarketingLetters,21(3)301-315.
Cui,TonyHaitao,JagmohanS.Raju,andZ.JohnZhang(2008),"APriceDiscriminationModelofTradePromotions,"MarketingScience,27(5)779-795.
Cui,TonyHaitao,JagmohanS.Raju,andZ.JohnZhang(2007),"FairnessandChannelCoordination,"ManagementScience,53(8)1303-1314.
Zhang,Z.JohnandTonyHaitaoCui(2006),"TheRiseofPowerRetailersinChinaandManufacturers'CounterStrategies,"alphabeticalorderinChinese,PKUBusinessReview(inChinese),20(4)pp.96-99.
WORKINGPAPERS
Chen,YuxinandTonyHaitaoCui(2010),"TheBenefitofUniformPriceforBrandedVariants,"underrevisionforthirdroundreview,MarketingScience.Equalauthorship.
Cui,TonyHaitao,PaolaMallucci,andZ.JohnZhang(2010),"CompetitiveImplicationsofHaggling,"underrevisionforsecondroundreview,ManagementScience.Equalauthorship.
YanDong,YuliangYao,KefengXuandTonyHaitaoCui(2011),"RecoveringServiceFailureinDistributionChannels,"underrevisionforsecondroundreview,MarketingScience.Equalauthorship.
Cui,TonyHaitao,JagmohanS.RajuandMengzeShi(2011),"S-shapedIncentiveSchemesandPayCaps,"underfirstroundreviewatMarketingScience.Equalauthorship.
Cui,TonyHaitaoandPaolaMallucci(2011),"FairnessIdealsinDistributionChannels,"finalpreparationforsubmissiontoMarketingScience.
Cui,TonyHaitaoandPreyasDesai(2010),"PharmaceuticalDistributionthroughPBMs:MarketShares,BargainingPowerandInsurancePlanHeterogeneity,"underrevisionforresubmissiontoManagementScience.Equalauthorship.
Chen,Yuxin,TonyHaitaoCui,andZ.JohnZhang(2011),"CompetitiveandWelfareImplicationsofGiftCards,"underrevisionforresubmissiontoMarketingScience.Equalauthorship.
Donohue,Karen,YinghaoZhang,andTonyHaitaoCui(2011)"RevenueSharingversusBuybackContracts:InfluenceofotherRegardingSupplierPreferences,"finalpreparationforsubmissiontoManagementScience.Equalauthorship.
Viswanathan,Madhu,TonyHaitaoCui,MrinalGhoshandGeorgeJohn(2010),"Loss-averseReferenceDependentContractChoicesinALaboratoryMoralHazardSetting,"finalpreparationforsubmissiontoManagementScience.
Cui,TonyHaitao,YanDongandKefengXu(2010),"ScheduledFlightDelays?EffectiveServiceFailuresunderFirmCompetition,"finalpreparationforsubmissiontoMarketingScience.Equalauthorship.
Cui,TonyHaitaoandTeck-HuaHo(2010),"rationingRulesinBertrand-EdgeworthCompetition:ATheoreticalandExperimentalInvestigation,"finalpreparationforsubmissiontoJournalofMarketingResearch.Equalauthorship.
•Dong, Yan, Yuliang Yao, and Tony Haitao Cui (2009), "When Acquisition Spoils Retention: Selling Direct vs. Delegation under CRM," being revised for second round review, Management Science. Equal authorship.
•Chen, Yuxin and Tony Haitao Cui (2009), "The Benefit of Uniform Price for Branded Variants," being revised for second round review, Marketing Science. Equal authorship.
•Cui, Tony Haitao and Preyas Desai (2009), "Pharmaceutical Distribution through PBMs: Impact of Insurance Plan Heterogeneity," under review at Management Science. Equal authorship.
•Viswanathan, Madhu, Tony Haitao Cui, Mrinal Ghosh and George John (2009), "Loss Aversion in Risky Settings: Evidence from Sales Force Compensation," working paper.
媒體報導
Knowledge@Wharton："In the Game of Business, Playing Fair Can Actually Lead to Greater Profits"Minnesota: The Magazine of the University of Minnesota Alumni Association："Discoveries: Fairness Pays Off"
University of Minnesota Press Release, EurekAlert, CRM Buyer, TechNewsWorld, Innovations Report, and Huliq.com等："U of M Researcher Finds Fairness Leads to Better Profits for Manufacturers and Retailers"
