劉來在聯想集團先後擔任客戶研究經理，全球戰略市場研究經理WW MI，Think產品分析經理，工作內容涵蓋了客戶/市場研究，PC產品競爭分析和集團戰略規劃，負責聯想全球Think產品調研和和用戶研究，產品PFV評估分析，競爭對手分析CI，曾經直接參與聯想客戶服務需求和滿意度研究，並參與服務流程管理SPM。
劉來曾在中國金融線上擔任集團公司用戶研究部經理，中國金融線上是目前中國唯一一家在美國NASDAQ(NASDAQ: JRJC)主機板上市的財經類網際網路公司。此外還曾經在漢揚傳播擔任資料庫行銷總監，帶領團隊，項目管理，開拓業務。
劉來在北京理工大學獲得學士學位，在中國傳媒大學獲得碩士學位。
Over 10 yrs expertise in market intelligence, product competitiveness, customer insights and strategy development;
Well-rounded experiences in product 4P management, product portfolio & positioning, pricing & strategic messaging;
Solid background in Go-to-market strategy, Integrated Market Communications, database/interactive marketing and project managementSpecialties
- Consumer Insights & Market Intelligence
- Industry Competitive Analysis
- Product Portfolio & Positioning, Pricing & Messaging
- Market Research and business daata support
- Customer and Marketing strategy development
- Business data visualisation/graphical representation
主要著作：
Journal Articles
Huixin Ke，Lai Liu，Chuanyan Zhu (2005) ‘A Study on the Disaster Reports of Mainland China, Hong Kong, and Taiwan-Taking News Reports on Taiwan's 921 Earthquake for Example’, Mass Communication Research, No.85, pp. 71-109, October, ISSN 1016-1007
Lai Liu (2001) ‘Cultural Transformation- taking Disney film Mulan for example’, Film Art, No.227, pp.117-123, Mach, ISSN 0257-0181
Lai Liu (2001) ‘Advertisement Frequency and Social Recognition ’, Market & Consumption, Vol. 1, pp.38-41, January, ISSN 1006-6551
Book Chapters
Huixin Ke, Dalei Shang, Lai Liu (2004) ‘Media and People-Research on Media Communication Effects in Beijing Olympic Games Bidding’, Communication University of China Press, pp. 197-234, December, ISBN 7-81085-434-8
Mengyu Jin (2001) ‘Online New Operation’, Communication University of China Press, pp. 238-264, December, ISBN 7-8100-494-37
