品牌起源
提到瑞士，總讓人想起那連綿的雪山和山腳下那如畫的風景。沒錯，那阿爾卑斯山成了瑞士風景中不可缺少的一部分，也是瑞士之魂的象徵。眾多戶外運動者和滑雪愛好者把他們看做是聖地，總是想盡一切辦法去征服它…但是早期由於技術限制，登山服面料並不理想，所產的成衣在低海拔運動還湊合，一但到了高海拔的雪山，就只能望山興嘆。後來一名叫巴克特的登山愛好者在艱難的登山之旅回來後，他知道了“工欲善其事，必先利其器”的道理，總結登山的經驗，開始致力於登山服的研究和開發，功夫不負有心人，巴克特終於開發出了適用於戶外和登山的衣服，定名為“衝鋒衣”，並以自己的名字做為品牌批量生產。
Brandorigin
WhenitcomestoSwitzerland,italwaysremindsyouofthecontinuoussnow-cappedmountainsandatthefootofthepicturesquescenery.It'scorrect(exactly),TheAlpshasbecomeanindispensablepartoftheSwisslandscape,andthesoulofthesymbolofSwitzerland.ManyoutdoorsportsandSkiloversthinkofthemasistheHolyLand,alwaystryeverywaytoconquerit.Buttheearlyduetotechnicallimitations,Themountaineeringclothingfabricsisnotideal.Bythemiddleoftheready-madeclothesinthelowaltitudeisslipshod.Buttothehighaltitudesnow-cappedmountains,wecanonlyhopemountainsigh.Later,amannamedBakhtclimbersbackintoughhikingtrip,heknew”Todoagoodjob,onemustfirstsharpenone'stools”.Hesummeduptheexperienceofclimbing,begintoresearchanddevelopmentinmountaineering,“EverythingcomestohimwhoWAITS.”,Bakhtfinallydevelopedasuitableforoutdoorandmountaineeringclothes.Namedasthe"jacket",andtotheirownnameforthemassproductionofthebrand.---1877
