圖書信息
出版社: 高等教育出版社; 第1版 (2009年12月1日)
外文書名: Advanced career english extended book
叢書名: 高職高專職業英語立體化系列教材
平裝: 99頁
正文語種: 英語, 簡體中文
開本: 16
ISBN: 9787040282085
條形碼: 9787040282085
尺寸: 24 x 18 x 0.6 cm
重量: 200 g
內容簡介
《高級職業英語:拓展教程2》內容簡介：《高級職業英語》（Advanced Career English）是一套專門針對高職高專學生實際的公共英語系列教材。其編寫歷經兩年之久，經過了大型調查研究，獲得了大量客觀可靠的數據和訪談筆錄，並在此基礎上進行了科學的定量和定性分析。其編寫理念是在對用人單位、畢業生、在校生和教師及教學管理部門進行調查的基礎上，採取“能力倒推”的方法，即根據調查統計結果篩選出畢業生實際工作崗位所涉及的崗位英語技能點，再根據目標工作崗位群的特徵，將這些技能點按照語言教學的客觀規律進行科學的編排和語言精加工，整合成具有共性特徵的技能模組，從而形成教材的主要架構。
本系列教材依據教育部頒布的《關於全面提高高等職業教育教學質量的若干意見》，遵循“面向社會，針對崗位，強化能力，促進發展”的宗旨，堅持“能力本位、任務驅動、行動導向、教學做一體化”的教學模式和以崗位技能為主線，以職場活動為情景的編寫原則，構建“基於工作過程的項目導向”的內容體系，緊扣崗位需求，做到“學中做，做中學”，以“學以致用”、“學以管用”、突出技能洲練、全面提高學生完成崗位工作能力為目的。
本教材形式新穎，按照聽說模組、讀寫模組和拓展模組分項編寫，內容貼近崗位需求，具有獨到的針對性和實用性，為學生通過本教材的學習，掌握職場生存和發展必需的英語基本技能提供了可靠的保障。
本系列教材借鑑國內外優秀教材的編寫經驗，由外籍語言專家審定把關，是一套專為高職高專院校非英語專業公共英語教學量身打造的綜合英語系列教材。
目錄
Unit 1 Introducing a Company
Section 1 More Things to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Tips for Communicating successfully with a Global Audience
Unit 2 Establishing Business Relations
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Creative Ideas for Finding New Clients
Unit 3 Promoting Products and Services
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Some Hints for Promoting a Product
Unit 4 Attending Fairs and Exhibitions
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: China International Consumer Goods Fair
Unit 5 Negotiations
Section 1 More Things to Do
Section 2 Windowon Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Dos and Don'ts of Salary Negotiation
Unit 6 Contracts
Section 1 More Things to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: How to Prepare a Contract
Unit 7 Culture and etiquette
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Etiquette in Doing Business Globally
Unit 8 Business Ethics and Integrity
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Using the Five Sources of Your Power at Work
Unit 9 Modern Administration
Section 1 More Things to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: Management theorist: Henri Fayol
Unit 10 Dealing with Work Problems
Section 1 MoreThings to Do
Section 2 Window on Pronunciation
Section 3 Exploration: Reading Skills
Section 4 Career Previewing: How to Work Harmoniously with a Tough Boss
New Words and Expressions
