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基本信息
正文語種: 中文, 英語
ISBN: 9787544607117, 7544607119
條形碼: 9787544607117
內容簡介
《跨文化交際》是“新編研究生英語系列教材”之一。本系列教材是外教社組織國內10餘所重點高校的專家、教授，在廣泛的市場調研和對當前研究生英語教學實際情況進行詳細分析的基礎上，傾力打造而成，以滿足新時期人才培養的需要，和多樣化、個性化的學習需求。
目錄
Unit One Challenges in the Multicultural World
Lesson 1 Globalization
Text A Living Between Three WorMs
Text B Growing Up Asian in America
Group Discussion
In-Class Debate
Interview Task
Cases for Further Study: Cases 1 -3
Additional Reading Communication in the Global Village
Lesson 2 Communication Across Cultures
Text A Misunderstanding Other Cultures
Text B Palestinian Like Me
Pair Work
Survey Task
Writing Task
Cases for Further Study : Cases 4 - 6
Additional Reading Intercultural Communication: A Challenging Venture
Unit Two Culture and Cultural Differences
Lesson 3 What Is Culture?
Text A Cultural Perspectives
Text B Culture as Software of the Mind
Fill-in Work
Group Discussion
Writing Task
Cases for Further Study: Cases 7 -9
Additional Reading Hyperculture
Lesson 4 Cultural Diversity
Text A Where Fat Is a Mark of Beauty
Text B The Basic Unit of Society: The Individual or the Collective?
Cross-Cultural Quiz
Internet Search
Survey Task
Cases for Further Study: Cases 10 -12
Additional Reading Studying Cultural Patterns
Unit Three Understanding Communication
Lesson 5 Communication in Our Life
Text A How Long Does It Take to Say I'm Getting Married?
Text B A Wide-Angle View of Communication
Pair Work
Interview Task
Observation Work
Cases for Further Study: Cases 13 -15
Additional Reading The Sounds of Silence
Lesson 6 Communication Is Culture
Additional Reading High-Context and Low-Context Communications
Unit Four Language Use in Communication
Lesson 7 Language and Culture
Text A A Bilingual Childhood
Text B Culture and Our Use of Language
Group Discussion
Translation Task
Survey Task
Cases for Further Study: Cases 19 -21
Additional Reading What Is Language for Us
Lesson 8 Cultural Variation in Verbal Communication
Text A Why Don't You Say What You Mean?
Text B Speaking English with a Japanese Mind
Observation Work
Pair Work
Writing Task
Cases for Further Study: Cases 22 -24
Additional Reading Culturally Different Verbal Styles
Unit Five Culture and Nonverbal Communication
Lesson 9 The Silent Language
Text A Our Body Language
Text B Who's Wrong?
Cross-Cultural Quiz
Pair Work
Writing Task
Cases for Further Study: Cases 25 -27
Additional Reading What We Use to Communicate NonverbaUy
Lesson 10 Time and Space Also Speak
Text A The Heartbeat of Culture
Text B Discovering the Japanese Space
Group Discussion
Fill-in Work
Survey Task
Cases for Further Study: Cases 28 - 30
Additional Reading Cultural Conceptions of Time and Space
Unit Six Communication Between Co-Cultures
Lesson 11 Cross-Gender Communication
Text A Put Down That Paper and Talk to Me！
Text B He Says ... She Says
Pair Work
observation Work
Writing Task
Cases for Further Study: Cases 31 -33
Additional Reading
Cases for Further Study: Cases 34 -36
Additional Reading. Four Generations of Americans
Unit Seven Culture and International Business
Lesson 13 Business Across Cultures
Text A Cross-Cultural Marketing
Text B Negotiating Across Cultures
Translation Task
Pair Work
Group Discussion
Cases for Further Study: Cases 37 -39
Additional Reading Cultural Risks in Multinational Business
Lesson 14 Intercultural Management
Text A Two Casts of Mind
Text B Cultural Views Toward Management
In-Class Debate
Fill-in Work
Writing Task
Cases for Further Study: Cases 40 -42
Additional Reading Effective Communication in International Business
Unit Eight Developing Intercultural Competence
Lesson 15 Intercultural Perception
Text A Shakespeare in the Bush
Text B The First
Lesson at University
Fill-in Work
Pair Work
Survey Task
Cases for Further Study: Cases 43 -45
Additional Reading How We Measure Other People's Corn
Lesson 16 Culture Shock and Adaptation
Text A Living in Two Cultures
Text B Culture Shock
Interview Task
Group Discussion
Writing Task
Cases for Further Study: Cases 46 -48
Additional Reading Think Locally, Act.Globally
Acknowledgement
